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  • Home
  • Writing, Presenting and Consulting
    • Brand Activation
    • Sports
    • Travel
  • Big TOE – Frank’s Blog
  • Frank’s Big TOE (Tour of England)
  • Schedule
  • Ultra Runners
  • The Monumental Bowcock Marathon
    • Roll of Honour: Legends of Bowcock
  • Contact
  • The Big TOE – Links Page

Yearly Archives: 2020

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  2. 2020

Sampling without energy

Brand Activation, News, Sport, TravelBy Frank Wainwright3rd January 2020

At the Neujahr’s Marathon there was an impressive international crowd, around 1000 runners and a decent amount of additional family and friends. It was one noisy gym in Schlieren. The event is a golden opportunity for brand support and in Generali they have a very well-equipped leading race partner, an insurance company with wellbeing at…

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