At each of my 202020 runs I will hope to track down one or two of the fine folk who toed the start line with me and find out what the race meant to them. Giorgio Guglielmino Country to the Capital struck me as a good first ultra, made all the better if you were…
At each of my 202020 runs I will hope to track down one or two of the fine folk who toed the start line with me and find out what the race meant to them. Dr. Hans-Peter Gräbel A quietly humoured business director from Wels in Austria, Hans-Peter finished a minute and a half ahead…
If there were an inspiration pyramid for UK running Steve Ovett would be somewhere near the top, a pioneer of the age when TV stopped being a luxury and enshrined the achievers of the day to the viewing masses for the first time. Coe and Ovett were the Bolt and Kipchoge of their day, global…
#Run202020 medal rack with race 2, Country to the Capital added Race 2 is done, that’s a tenth of the year’s adventure already over. Country to the Capital, I now understand means more to the urban runner than the countrysiders. London is so very massive and a complex nation state in its own right. Busy…
Specialist sports and tourism agency Azalea has snapped up social media sensation the Average Golfer in a deal that will see the company maximise his exposure and manage his commercial rights and partnerships. The increasing value of influencers in the changing media landscape, as golfers’ consumption habits continue to shift, has made video content crucial…
Sometimes it feels like we live in and around walled cities with only motorways and train tunnels providing the officially endorsed routes in and out. There’s something magnificent yet miniscule about breaking into a city as overwhelming as London on foot dragging memories and mud in from the countryside. All that effort to add a…
So, Zurich has seen me get underway and the chapter writing started in earnest. I was lucky to meet Jason Mccardle and Deborah Hale from Sussex Trail Events after we had finished, together with runners from Munich who called themselves the 6 loons “verrückte”. They will all add to the chapter when I finish writing…
At the Neujahr’s Marathon there was an impressive international crowd, around 1000 runners and a decent amount of additional family and friends. It was one noisy gym in Schlieren. The event is a golden opportunity for brand support and in Generali they have a very well-equipped leading race partner, an insurance company with wellbeing at…